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Mar 02, 2021
“I think when people see themselves out there, their family sees them, and then they’ll share it more.”
The old cliché says a picture is worth a thousand words; Piapot First Nation figures seven more won’t hurt.
The Cree nation north of Regina is using photo-billboards with short, seven-word phrases to remind its members to stay COVID-safe through the pandemic.
Each of the four, double-sided billboards feature images of band members doing safety protocols to stop the spread of the coronavirus: A young toddler wears a racoon face shield while munching on a snack; a middle-aged man wearing a mask readies his hands for a squirt of hand sanitizer; and, among others, a girl is washing her hands while wearing her pink Barbie mask.