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Social Media Specialist

View English and Inuktitut version

  • Develop and implement social media strategies to increase brand awareness and controlled engagement with Beneficiaries of the Labrador Inuit Land Claims Agreement and other target audiences.
  • Create and curate engaging content for social media platforms, including writing and designing posts, videos, etc.
  • Monitor and analyze social media metrics to track the success of campaigns and make data-driven decisions for future strategies.
  • Manage social media accounts, including scheduling posts, responding to comments and messages, and maintaining a consistent brand voice.
  • Collaborate with the Director of Communications to ensure a cohesive social media strategy across all Nunatsiavut Government departments.
  • Stay up-to-date on industry trends and best practices in social media marketing to continuously improve strategies and tactics.
  • Stay informed about social media platform algorithms and updates to optimize content reach and engagement.
  • Report on social media performance to the Director of Communications and make recommendations for future campaigns and strategies.

Diploma in marketing, communications, or related field with 3-5 years of relevant experience. A combination of relevant education and/or experience will be considered.

  • Proven experience as a Social Media Specialist or similar role.
  • Strong understanding of social media platforms and best practices.
  • Excellent written and verbal communication skills.
  • Strong analytical and creative thinking skills.
  • Ability to work independently and as part of a team.
  • Experience with social media management tools.
  • Ability to analyze data and insights to optimize social media strategies.
  • Excellent communications, analytical, interpersonal and organizational skills.
  • Ability to prioritize and remain flexible.
  • Knowledge of the Nunatsiavut Government, Labrador
  • Inuit culture and Inuit communities.
  • Assets
  • Bilingual in Inuktitut and English.
  • Certificate in CPR and First Aid.


  • Competitive Paid Leave Package
  • Travel Benefit
  • Labrador Allowance
  • Group insurance including health and dental
  • Group pension

Department: Secretariat

Location: Nunatsiavut (Nain, Hopedale, Rigolet, Postville, Makkovik) or Happy Valley Goose Bay

Term: Permanent Full-Time

Closing Date: July 21, 2024
How to Apply:
Please submit your resume to

Applications should be submitted before 4:30 pm on closing day.

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