Canada’s Protected Areas Generated $10.9 Billion in GDP, CPAWS Study Finds

Press Release

February 26, 2026

Every $1 spent on protected and conserved areas generates $3.62 in visitor spending, driving GDP growth, jobs, income, and tax revenue.

Across the country, Canadians are feeling the squeeze as affordability issues persist and the need for economic growth takes center stage. Amid today’s challenges, a new study from Canadian Parks and Wilderness Society (CPAWS) shows that protected and conserved areas can unlock economic opportunities nationwide.

Our supporters have been relentless in reminding the government that Canadians shouldn’t have to choose between the environment and federal bottom line. Now, our new peer-reviewed research adds evidence to strengthen our shared rationale: when nature thrives, the social and economic benefits are inarguable.

CPAWS’ report reframes how Canadians understand the value of nature, not only as something to protect, but as a public asset that could be one of the country’s strongest long-term investments.

The clock is ticking.

Funding for crucial conservation projects expires on March 31.

The report demonstrates that government investment in nature is a strong economic strategy that also benefits the environment, communities and our overall wellbeing.

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